The new site for Whole Foods Market, built by Animax, as a part of Omelet’s “Love Local” marketing campaign for Whole Foods Market Southern Pacific Region, just launched with the message “whole foods love local” (http://wholefoodslovelocal.com/). The blog driven site emphasizes the company’s focus on natural and organic products and features stories and videos about local farmers who actually grow the food, focusing on their love and passion for what they do. There’s also a new web series launching featuring a fun love story set in Whole Foods aisles.
Michael Bellavia is heading to CES to speak during one of the International Academy of Web Television (IAWTV) track sessions – “Shooting for Success: Best Production Practices For Your Web Series.” He’s representing the PGA and Animax along with reps from WGA and SAG. Here’s the panel description:
While a lot of basic set practices apply to web series, sometimes smaller budgets and quick turn-around times led to cutting corners and safety concerns. Such doesn’t need to be the case and this panel will help! Topics will include working with Unions (SAG, PGA, WGA) and how to stretch your dollars so the cast and crew will want to work with you again and again.
See you there.
Fun Nugget just launched Ty Inc’s first iPhone game. It’s called Beanie Ballz Bounce. Tilt your iPhone, iPad or iTouch back and forth to help the Beanie Ballz bounce past the Monstaz and collect Ty hearts along the way. The fun and family friendly mobile app is only 99 cents (a cheap Christmas gift) and features cute animals and monsters and easy access to buy the toys too.
We concepted and produced an animated video series for Healthy Lifestyle Choices and their new Behavioral-Health Curriculum for children. The videos highlight positive ways for kids to set and accomplish goals, eating healthy, decision making and positive expression. The webisodes also introduce the new faces of Healthy Lifestyle Choices: The Case Crusaders. The Crusaders are actually the school trophies who come to life and help students solve problems. Check out the videos and the activities.
The site for Terra Nova, Fox’s new dinosaur themed show, launched http://www.liveterranova.com with a series of Facebook connected games. The four games mix gameplay mechanics inspired by titles like GeoWars, Finger Twister and even an augmented reality version of the classic Simon memory game. See if you’re chosen to enter the lottery.